APR’s Commitment to Bangladesh’s Textile Industry: Sustainable Fibre Solutions Take Center Stage
Asia Pacific Rayon (APR) is showcasing its sustainable fiber solutions at the 18th Dhaka International Textile and Garment Machinery Exhibition (DTG), underscoring its dedication to Bangladesh’s textile industry. The event, taking place at the International Convention City Bashundhara (ICCB) Dhaka until February 4th, marks APR’s second consecutive participation, highlighting its commitment to meeting the surging demand for eco-friendly fashion solutions in Bangladesh.
Tapan Sannigrahi, Vice President of Marketing and Downstream Development at Asia Pacific Rayon, emphasized Bangladesh’s pivotal role in APR’s growth, citing it as the company’s second-largest market outside Indonesia within just five years.
Holding a substantial 55% share in Bangladesh’s viscose fibre market, APR actively promotes Lyocell as a sustainable alternative, aligning with the nation’s rapid economic growth as the second-largest textile and garment exporter in the world and one of Asia’s fastest-growing economies.
Collaborating with leading textile companies in Bangladesh, APR is contributing to the industry’s progress while advocating for the adoption of viscose and Lyocell. According to Sannigrahi, viscose is becoming the fastest-growing fibre in Bangladesh’s textile sector due to its easy-to-dye attributes, aiding manufacturers in reducing energy and water consumption during garment production. Furthermore, its full biodegradability underscores its environmental friendliness.
Headquartered in Jakarta and part of the Royal Golden Eagle (RGE) group, APR operates Asia Pacific Yarn (APY), a cutting-edge yarn spinning facility with a 7,800-tonne capacity. While APR continues to make strides with its yarn sales, the company remains dedicated to achieving positive outcomes in the Bangladesh market.
APR’s high-quality VSF and yarn are distributed to yarn spinners, fabric makers, and garment manufacturers across various markets, including Bangladesh, Turkey, Pakistan, India, Sri Lanka, and Vietnam, reinforcing its commitment to sustainable and quality-driven practices.
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